It’s perfectly understandable that nobody wants to spend more than necessary when purchasing any service. Certainly there is a vast market for cheap web hosting and plenty of companies prepared to supply it.Firstly there is a difference between low cost and cheap. Something that is cheap will often be of poor quality or have inferior support. Cheap web hosting can actually be dangerous for serious web marketers as shown in these seven points:1. In order to provide cheap web hosting it requires the host to make cuts in the service available. Those cuts will inevitably mean putting as many other websites on to the same server as your web pages because server space is costing the supplier money which has to be recouped from as many customers as possible. To work efficiently servers need surplus space.2. The host should be managing the customer’s web activities to ensure safe and continuing service to all sites being hosted. However, that type of management tends to suffer with cheap hosting and there is potential for a site to be banned by Google. When that happens every site sharing the IP can also find themselves banned.3. Cheap web hosting requires limits to be placed on customers. Limits such as the amount of server space available or the bandwidth. This results in your web pages downloading slowly which frequently causes a viewer to move to another website before yours has completed loading.4. Google also uses load time as a factor when ranking your pages and they don’t like slow loading pages.5. Server downtime is much more of a problem with cheap hosts than with those that can afford to put in sufficient hardware facilities to offer the best service. It is no good spending time, effort and money developing a web presence if it is going to be unavailable for frequent or lengthy periods.6. Server security is not as competently managed as it should be. Costs have to be kept down but management costs money so it tends to be a low priority. Hacking has been known to occur and cheap web hosting is susceptible to spamming.7. Very important is the need for good support but cheap web hosts cannot afford the numbers of support staff they really need. Support suffers and response times become too long and, sometimes, the responses themselves are not what customers expect.The very cheapest might well be free web hosting. If you really want to be an internet marketer and make money online then don’t even consider going there. The facilities are so basic that you will never get a successful website launched with the facilities and support you will quickly need in order to develop and grow.If that is a list of seven reasons not to use cheap web hosting then how does low cost fit in? Low cost is relative to what you could pay as a high cost and must be related to the service you get. In other words, if two suppliers provide identical services and one is at a lower cost then it makes sense to use that service provided it gives you all that you want.In the end analysis web hosting is not a major expenditure compared to all the other costs associated with putting your web pages online and running an internet marketing business. If you really want to make money online then do not skimp on the cost of hosting. Make sure you get a good host with all the facilities you want at a realistic cost.